Spanning three countries over ten days, if you could put a label on the London to Monaco bike ride that finishes tomorrow at the Prince’s Palace, it would be ‘Yachting’s version of the Ice Bucket Challenge’.
Something epic. Something newsworthy. Something for a charitable cause.
The 1400-kilometre cycle is due to coincide with the Monaco Yacht Show and they are scheduled to arrive for a Royal welcome by HSH Prince Albert II tomorrow at the Prince’s Palace, but who is behind the idea for a group of 40 cyclists to pedal their way from the heart of London to Monaco via Folkestone, Troyes, Dijon, Gap and Manosque?
For that, London-based Winch Design can stand up and take a bow. Winch Design is a full-service design and architecture studio specialising in the exterior and interior design of yachts, aircrafts, residential and commercial properties.
Their vision is ‘Dream, Inspire, Deliver’ and whilst cycling past 16th century medieval cobblestoned streets in Troyes, wheeling through the French countryside or calf muscle-burning on the hills of the Rhone Alps, all cyclists have the end result in sight – to raise awareness and funds for Winch’s long standing charity, the Blue Marine Foundation.
The 40 cyclists are assisted by support vehicles, mechanics, masseurs and logistical arrangements from La Fuga to ensure that everything runs seamlessly. The beauty about cycling is you can escape into the landscape; it is not just a fundraising initiative but an overhaul for the soul and leg muscles!
ForbesLife contributor and superyacht writer, Bill Springer, is part of the cycle group and says ‘The whole team at the UK-based design firm, Winch Designs, have invested so much to time, energy, and manpower to help get the inaugural London Monaco Ride off the ground. They use skill, talent, and teamwork on all of their projects just they way the folks at Blue Marine Foundation are tackling the significant environmental problems that are caused by overfishing and will significantly affect future generations.’
The Blue Marine Foundation works to solve the crisis in the oceans through providing innovative solutions to overfishing and enabling the creation of marine reserves. Overfishing represents a major food security issue and has devastating consequences for the fragile biodiversity of our planet. The consequences are far-reaching, not only for the future of food for a growing global population, but because healthy oceans absorb half the CO2 we produce. BLUE’s aim is to put 10% of the world’s oceans under protection by 2020.
Funds raised from the event will go towards two projects in the Aeolian Islands and Ascension Island.
Official website: www.london-monaco.cc
Winch Design Fundraising page: https://www.justgiving.com/fundraising/TeamWinchDesign
Blue Marine Foundation: www.bluemarinefoundation.com
Author: Rebecca Whitlocke